Services
We build the sales system, enable the team, and deploy the motion.
Six areas of work carry every engagement. Most start in one and pull in the others, because the constraint is rarely where it first appears — and none of it stops at a recommendation.
The model
Three phases carry every engagement.
Every service below lands inside one of these phases, so the work is always building toward a motion that runs.
- 01
Build
Positioning, offer, ICP, CRM and pipeline architecture, workflows, playbooks, reporting, and the AI automation that removes manual work.
- 02
Enable
Training, talk tracks, objection handling, standards, tooling, and the operating cadence for reps and managers.
- 03
Deploy
The motion goes live — through your team, AI-supported workflows, or sales talent Altriva helps place — and we stay through execution.
Six areas of work
Six areas that decide whether a business scales or stalls.
We diagnose all six, then work the ones that move money — building, enabling, and deploying as we go.
- 01
Profitability
Pricing, staffing, waste, and the margin leaking between activity and profit.- Pricing and margin analysis by product, service line, and customer
- Cost, staffing, and capacity review against real workload
- Process waste and rework that quietly consumes gross margin
- Profit reporting leadership can actually act on each month
- 02
Sales & GTM
Who you target, what you sell, how you position it, and how demand becomes closed revenue.- ICP, offer, and positioning definition
- Demand generation and outbound motion
- Lead handling, follow-up discipline, and pipeline management
- CRM hygiene, forecasting, and conversion reporting
- 03
Leadership & Operating Systems
KPIs, ownership, priorities, and the cadence that gives leadership real control.- KPI set and scorecards per function
- Roles, ownership, and decision rights
- Weekly, monthly, and quarterly management cadence
- Reporting and visibility that replaces gut feel
- 04
AI & Automation
Repetitive work identified, automated, connected, and actually adopted.- Audit of manual, repetitive, and duplicated work
- Selection and build of the right AI workflows
- System-to-system integration so data stops being re-keyed
- Enablement and adoption so tools don’t stall after purchase
- 05
Implementation
Workflows configured, playbooks written, campaigns launched, people trained.- CRM, workflow, and system configuration
- Playbooks, scripts, templates, and enablement material
- Campaign and process launch
- Training so the team can live in what we built
- 06
Ongoing Optimization
Measure, fix, automate further, and keep compounding against the KPIs we set.- Performance review against the KPIs set in the diagnostic
- Iteration on messaging, pricing, and process
- Further automation as volume grows
- Standing operating support for leadership
Deployment
Deployment means someone actually runs the motion.
A built system and an enabled team are only worth something once the pipeline is being worked every day. We deploy in whichever way matches the company’s stage.
Your existing team
Reps and managers you already employ run the new process, trained and held to the standards we set together.
AI-supported workflows
Enrichment, scoring, sequencing, follow-up, and reporting handled by automation so the humans spend their time selling.
Sales talent placed by Altriva
When the seat doesn’t exist yet, we help source, hire, and place the people who sell for the company — inside the system we built.
Start with the area that is costing you the most.
One conversation, a direct read on the constraint, and a clear view of what it takes to build, enable, and deploy the fix.
